We've just launched a worldwide Facebook campaign together with Pool Worldwide for TomTom. We can't get any more worldwide than this. TomTom has wrapped up the world and it's up to you to unwrap six continents whilest potentially winning all sorts of prizes. You're not alone in this epic quest! The game sends TomTom character Christopher over six continents for you. He just needs a little help from time to time. Gather as much coins as possible to buy him that shiny rainbow cupcakes eating unicorn (try and pronounce that!) so you can unwrap faster. But beware! Don't get caught up in a traffic jam or stuck in tape, because then you need to buy your way out in the market place, if you have enough coins. The campaign was localized in 33 languages and currently has a total of a 120.000 active players. This number is steadily growing so I think we've done something right.